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苹果公司的企业责任分析

时间:2016-02-17 09:21来源:www.ukthesis.org 作者:英国论文网 点击联系客服: 客服:Damien
苹果公司的企业责任分析
背景概念
企业责任的概念
弗里德曼(1970,13页)说,“企业有一个且只有一个社会责任, 只要呆在游戏规则之内就该利用其资源参与旨在提高其利润的活动中,也就是说, 不以来欺骗和欺诈地从事开放和自由竞争” 此外,企业社会责任也定义为组织的承诺,不仅仅公司的财务表现,还将员工的福祉和当地社区的生活质量和社会作为一个整体来考虑。一家有社会责任的公司会支持公益事业,保护环境,有道德行为和透明度的业务事务。因为公司良好的员工福利,他才是一家可以吸引员工的公司
 
The concept of corporate responsibility企业责任的概念
 
As Friedman (1970, p. 13) suggested, “there is one and only one social responsibility of business – to use its resources and engage in activities designed to increase its profits so long as it stays within the rules of the game, which is to say, engages in open and free competition without deception and fraud”. Moreover, corporate social responsibility is also defined as organisations’ commitment to take into consideration both their financial performance, the well-being of their employees, the life quality of the local community and the society as a whole (Manpower Australia 2009, ‘Introduction’, para. 2). A socially responsible company is supportive of good causes and protects the environment. It has ethical behaviour and transparency can be seen in its business transactions. It is an attractive place for people to work because of its good employee benefits (Smith 2013). 
Corporate social responsibility can be demonstrated in several ways: a variety of activities including donations to charities, branding in related causes and corporate strategies concerning local and environmental problems (Manpower Australia 2009, ‘Introduction’, para. 2).

The idea of the materials economy and the sustainable consumption 物质经济与可持续消费观念

The materials consumed by us in our everyday life move through a five-stage system. The five stages, which are components of the materials economy, are: extraction, production, distribution, consumption and disposal (Leonard 2009). In the extraction phase, natural resources are extracted to become raw materials for production, through which energy is utilised to make raw materials into products ready for distribution. After being distributed, products are consumed by people. People then dump the goods that they have purchased either because the goods are obsolete or they have bought something new (Leonard 2010). 
Sustainable consumption is defined as the consumption of goods and services which have minimised impact on the environment (The Global Development Research Centre 2010, ‘Definition’, para. 1). The current pattern of people’s consumption is unsustainable. Although the large amount of consumption has led to the growth in economy, it damages the environment, wastes natural resources and inequitably distributes resources (The Global Development Research Centre 2010, ‘Definition’, para. 1).(责任编辑:anne)


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