教育学论文 金融学论文 国际商务管理论文 市场营销论文 会计学论文 社会学论文 旅游管理论文 计算机论文 人力资源管理论文 广告媒体学 物流学论文 Engineering Thesis sociology ThesisMBA论文 linguistic Thesis Journalism and Mass Communicat Law Thesis Economics Thesis
返回首页

管理学留学论文:浅析通信行业的兴衰成败及相关的影响因素

时间:2015-05-26 11:32来源:www.ukthesis.org 作者:英国论文网 点击联系客服: 客服:Damien

上个世纪,在通信行业,最大的市场份额把控在诺基亚手中,摩托罗拉位列其二,在当今世界,企业需要比较准确地预测未来全球经济的发展前景,然后相应地做出投资和决策。通信行业依赖供应商融资,因此大受欢迎。“供应商融资是买家购买决策的一个重要组成部分。卖方融资帮助设备制造商捕捉大合同,即使资本匮乏,也能使运营商更快更便宜地建设自己的网络。”由于主要依赖供应商,这个行业有大量的风险。“电信硬件供应商的最大威胁可能是不断增长的有线电视公司和高速互联网接入。”本文就此问题进行深入探讨。
 

INDUSTRY ENVIRONMENT
 

The largest market share in the communications industry is, held by Nokia, with Motorola trailing in second place. In general economic conditions in most global industries have hit a point of stagnant or declining sales. In today's world, businesses need to somewhat accurately forecast the future outlook for global economies and then make investments and decisions accordingly. The communications industry is dependent on vendor financing and has taken a big hit because of it. "Vendor financing is an important part of the purchase decision for buyers. Vendor financing helps equipment makers capture large contracts even when capital is scarce while allocating carriers to build out their networks more quickly and cheaply". 
 

Due to main reliance on vendors, this industry has substantial risks. "The biggest threat to telecommunication hardware vendors may be the growing clout that cable companies have with high speed Internet access using cable modems" . If Nokia and Motorola do not stay ahead of the cable companies in technology, their position in the market will be highly threatened.
 

Communication hardware companies are benefiting from "worldwide deregulation in telecommunication services and intense competition among industry players" (www.activemedia-guide.com/telecos_equipment.htm). By deregulating the industry, companies will have more freedom in their decision-making processes.
 

In addition, there is intense pressure on demand for changing technologies. Communications hardware companies need to ensure that their products are compatible with the newest features. Many are trying their best to differentiate their product from their competitors. Examples include features such as voice mail, two way text messaging, e-mail capability, and Internet access. The competitive advantages in this industry include making versions of the features superior to that of the competition. With that in mind, the industry will experience a transition from copper wire to fiber optic transmission. Due to the high costs of installing fiber optic cables it will take years for the global markets to become saturated. This change in the industry includes benefits such as "voice, data, video, and text over the same line"...and "fiber optic cable does not suffer from signal distortion and degeneration" which "copper wire suffers from" (责任编辑:BUG)



------分隔符-------------------------------------
UK Thesis Base Contacts
推荐内容