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英国牛津布鲁克斯大学毕业论文代写:The business and financial objectives of a

时间:2012-08-30 14:12来源:www.ukthesis.org 作者:英国论文网 点击联系客服: 客服:Damien

论文题目: The business and financial objectives of a strategic investment decision made by an organisation and its impact on key stakeholders
论文语言:English
论文专业:ACCA OBU Research Analysis Report for Oxford Brooks University
字数: 字数: 6500字, 不超过6500字
学校国家:England
是否有数据处理要求:是
您的学校:Oxford Brooks University
论文用于:BA Thesis 本科毕业论文
补充要求和说明:1. 论文题目: The business and financial objectives of a strategic investment decision made by an organisation and its impact on key stakeholders
2. 字数: 6500字, 不超过6500字
3. 另外必须有一段1500字左右的Skills and Learning Statement
4. 对于选题所研究的公司, 我想用Yum! China(百胜中国), 主要FOCUS是KFC品牌在中国的战略扩张. YUM是美国上市公司, CHINA DIVISION是单独在报表上披露的. 竞争对手是麦当劳, 写手应该可以通过他们的网站和一些媒体的报道找到资料. 如果牵涉到内部资料的, 可以和写手沟通,可能我可以提供一部分. 
5. 所以针对第四点, 希望付款后尽快知道写手对于这篇论文的写法和需要的资料. 如果对于所需资料和写法有问题不能达成的话, 需要尽快沟通, 以确认是否换题.
 

The business and financial objectives of a strategic investment decision made by an organization and its impact on key stakeholders

1. Introduction
1.1backgroud
As the strengthening of economic globalization, the late 20th century and early 21st century, the rapid growth of foreign multinational investment has become an international economic phenomenon. Followed the pace of accession to the World Trade Organization, many firms began implementing the "going out" strategy, many firms have investments in others countries, Since 1979, the government of China signed the first agreement of foreign direct investment in China, the FDI in China increased very quickly, many countries became invest in China, the FDI in China also increased every year, the amount of foreign investment in China was 105.73billion $, increased 17.44% compare to 2009. The mainly countries that invest in China are Hong Kong, Taiwan, Singapore, Japan, the United States, South Korea, United Kingdom. Actually, many multination corporate became enter into market of China, and invest in China, such as YUM!, IBM,HP. they consider the important market of China, some companies even consider the China’s market as the mainly strategic investment. Although the investment in China is a difficult period, but some companies benefit to the investment in China.

Yum Brands is the world's largest restaurant group in the restaurant network. More than 100 countries around the world with more than 34,000 chain restaurants and 850,000 employees. Its brands include KFC、Pizza Hut、Taco Bell、A & w and Long John Silver's (LJS) of five world-renowned restaurant brands,at cooking chicken, pizza, Mexican food and seafood restaurant chain area ranked first. Yum Brands is the first in the world catering industry; restaurant industry is the world's leading multi-brand collection, among the list of the world's five hundred companies. The mission and strategy of Yum as follow: Yum! Brands are committed to continuing the success realized during our first ten years. Our success has only just begun as we look forward to the future, one which promises a long runway for growth, especially on an international level. Yum! is building a vibrant global business by focusing on four key growth strategies: firstly build leading brands across the China in every significant category; secondly, drive aggressive international expansion and build strong brand everywhere; thirdly, dramatically improve US brand positions, consistency and returns; fourthly drive industry leading, long term shareholders and franchisee value, maintain a consistent commitment to deliver at least 10% EPS growth annually.(责任编辑:tinkle)



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